Mike Zukerman, President and CEO of CSAA Insurance Group
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Mike Zukerman, CEO of CSAA Insurance Group
Mike Zukerman had an interesting journey through varying industries. Originally from the Iowa-Illinois border, he ventured to California to attend UC Berkeley. With a career initially rooted in technology licensing he transitioned to the insurance industry. In 2011, he was recruited to CSAA as General Counsel, always carefully not to let legal become “the department of No,”, and eventually stepping into the CEO role.
CSAA Insurance Group's Evolving Business Model
CSAA Insurance Group operates as a standalone insurance carrier serving AAA members across Northern California and 22 states and is a significant player in the auto and home insurance markets. The company, which was a part of the Auto Club group in Northern California for over a century, became independent in 2011. Today, CSAA Insurance Group manages an $8 billion enterprise, with substantial growth in both its traditional insurance offerings and its more initiative Mobilitas, a commercial insurance business focused on the mobility space. Under Mike’s leadership, the company has seen rapid growth, particularly in the Mobilitas unit.
Future Growth and Technological Integration
The company continues to leverage AI technology to enhance customer service, employing tools like the Virtual Claims Assistant and “delight” score mechanisms to improve customer interactions and operational efficiency. With a keen interest in emerging tech, Zukerman highlights the opportunity in wildfire mitigation technologies as a potential growth area. This focus on innovative solutions not only seeks to protect vast assets from natural disasters but also aligns with CSAA's foundational goal of championing safety and reliability for its policyholders.